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Privacy Policy

This Privacy Policy (hereinafter referred to as the "Policy") defines the procedures for the collection, use, storage, and protection of personal data of users of the BodyFlow service (https://bodyflow.com.ua), operated by sole proprietor Serhii Cherneha (hereinafter referred to as "BodyFlow", "Service" or the "Website"). By using the Website and its functionality, including calculators, meal plan generation, personal account features, and paid digital products, you agree to the terms of this Policy.

1. What data we collect

1.1. Data you provide voluntarily:

  • Name and email address during registration or order placement.
  • Data entered into calculators and website forms (age, height, weight, activity level, nutrition goals, and other parameters).
  • Information stored in your personal account (calculations, menus, settings, order history).
  • Data required to generate a personal PDF report, including indicators used to calculate BMI, body composition, calories and macronutrients, water intake, metabolic age, metabolic risk, weight forecast, and a personalized meal plan.

1.2. Data collected automatically:

  • IP address, device type, and browser type.
  • Interface language and technical settings.
  • Pages of the website you visit and the time spent on the website.
  • Cookies and similar technologies.

2. Purposes of data processing

  • Ensuring the proper operation of the service.
  • Calculating indicators and generating personalized nutrition recommendations.
  • Creating and delivering a personal PDF report.
  • Storing data in the user's personal account.
  • Analyzing website usage and improving its functionality.
  • Processing orders, payments, and providing access to purchased digital products.

3. Payments and financial data

When ordering paid services, including the purchase of a personal PDF report, payment data is processed through third-party payment services.

  • BodyFlow does not store or process full bank card details, including card number, CVV/CVC code, and expiration date.
  • All payment data is processed directly by payment providers in accordance with their rules and privacy policies.
  • We may receive limited payment-related information, such as payment status, amount, currency, transaction identifier, and the buyer's email address, if necessary to fulfill the order.

4. Data processing for personalized reports

To generate a personal report, BodyFlow processes the data you provide through the website regarding body parameters, lifestyle, activity level, goals, and other indicators.

  • This data is used solely for calculating indicators, generating meal plans, providing recommendations, and creating the PDF report.
  • The results are generated automatically based on the data you provide and the service's internal algorithms.
  • Such calculations are for informational purposes only and do not constitute a medical opinion, diagnosis, or treatment.

5. Legal grounds for data processing

  • Your consent to the processing of personal data when using the website and its functionality.
  • The necessity to perform a contract or provide a service, including when ordering and paying for a personal PDF report.
  • Our legitimate interest in ensuring the security, stable operation, and development of the service.

6. Cookies and advertising

The BodyFlow website uses cookies to ensure website functionality, analyze traffic, save user preferences, and display advertising.

6.1. Google AdSense

We may use Google AdSense to display advertisements. Google and its partners may use cookies to show ads based on your previous visits to this and other websites.

  • Google uses advertising cookies to display personalized ads.
  • Users can disable personalized advertising in Google's ad settings (https://adssettings.google.com).
  • Other advertising providers may also use cookies.

You can change your cookie settings in your browser; however, this may affect the operation of certain website features.

7. Transfer of data to third parties

We do not sell your personal data to third parties. Data may only be transferred in cases necessary for the operation of the service:

  • To hosting providers, technical contractors, and infrastructure services.
  • To payment services for processing order payments.
  • To web analytics and advertising services (for example, Google Analytics and Google AdSense).
  • In cases expressly provided for by the laws of Ukraine.

8. Data protection and storage

We apply the necessary technical and organizational measures to protect data, including the use of HTTPS connections, restricted access to information, and basic security measures to protect user accounts and orders.

Data is stored for the duration of the account's existence or until it is deleted by the user. Data related to purchased reports and payments may be stored longer if necessary for order fulfillment, access to purchase history, accounting, or compliance with legal requirements.

9. User rights

  • To obtain information about your personal data.
  • To request correction, updating, or deletion of your data.
  • To withdraw consent to data processing in cases where processing is based on consent.
  • To delete your account or contact us regarding data deletion, unless this conflicts with our legal obligations to retain such data.

10. Medical disclaimer

The BodyFlow service, all calculations, recommendations, meal plans, and personal PDF reports are provided for informational purposes only. They do not constitute medical advice, diagnosis, treatment, or an individual doctor's prescription and do not replace consultation with a qualified medical professional or dietitian.

11. Transfer of data outside Ukraine

Certain technical services used to operate BodyFlow, including hosting, analytics, data storage, or payment infrastructure, may process data on servers located outside Ukraine. By using the website, you agree to such transfer of data to the extent necessary for the operation of the service.

12. Changes to the Policy

We may update this Privacy Policy. The updated version becomes effective from the moment it is published on the website unless otherwise stated additionally.

13. Contact information

If you have any questions regarding the processing of personal data, access, correction, or deletion of information, you may contact us:

Email: support@bodyflow.com.ua